In an effort to make electric vehicle (EV) charging less confusing, leading EV charging company Electrify America has introduced a new charger labeling system that makes it even more confusing.
It requires drivers to intuit whether “hyper” or “ultra” chargers are faster. This is, apparently, better than the previous system, which was to determine whether 350 or 150 is a bigger number.
Electrify America announced all this in a recent press release along with an accompanying white paper. In the announcement, EA states 350 kilowatt chargers will now be known as “Hyper-Fast” while 150 kilowatt chargers will be called “Ultra-Fast” as part of “an effort to simplify the charging experience for both new and existing electric vehicle (EV) customers.”
Electrify America announced all this in a recent press release along with an accompanying white paper. In the announcement, EA states 350 kilowatt chargers will now be known as “Hyper-Fast” while 150 kilowatt chargers will be called “Ultra-Fast” as part of “an effort to simplify the charging experience for both new and existing electric vehicle (EV) customers.”
They are doing this, according to the white paper, after extensive focus group and survey research which “revealed that one of the most significant pain points expressed by EV drivers is confusion over the differences between charging speeds and the charging capacity of their vehicles” because there is no industry-wide definition of fast charging. READ MORE...
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